Customer Story: How LendFusion Supports Gaia’s Mission to Make IVF Treatment more Affordable
Gaia, known for its dedication to helping families afford IVF treatments, required a scalable loan management software to handle their growing lending needs.
After issuing several hundred loans, Gaia turned to LendFusion for a loan management system that could meet their evolving requirements. This is their success story.
Gaia’s Challenge
Gaia had already developed a strong customer onboarding system but needed an efficient back-end solution to manage loan processing, tracking, and repayment collection.
Their current method for managing loans – using an Excel file – was becoming inefficient as their loan portfolio expanded.
Gaia was in search of a loan management system that could be customized for future needs, support multiple currencies, and offer seamless real-time reporting capabilities.
How Gaia Selected and Implemented LendFusion
LendFusion began by closely mapping Gaia’s business processes and requirements. With their customer onboarding system already in place, LendFusion only needed to sync the customer dataset for integration.
The implementation process was smooth and efficient, taking just 2.5 months from start to finish.
A key feature was providing Gaia direct access to their loan data through LendFusion’s AWS S3 bucket, ensuring secure, near real-time access to the raw data they needed.
Gaia required multi-currency support and the ability to operate in multiple markets, both of which LendFusion easily accommodated.
Additionally, Gaia needed specific reporting capabilities, which LendFusion addressed by granting access to raw data for real-time analysis. This allowed Gaia to pull custom reports and maintain full control over their loan data and operations.
The Impact and Results Achieved With LendFusion
With LendFusion in place, Gaia has successfully scaled its lending operations without the need to expand its internal team. The system automates loan tracking, interest calculations, and customer communications, allowing Gaia to focus on its core mission – making IVF more accessible.
By integrating with a payment service provider, LendFusion automates payment collections and sends reminders, ensuring smooth and timely repayment processes.
LendFusion also facilitated the import of Gaia’s existing loans, making the transition from Excel seamless and efficient.
Here’s what Gaia’s founder, Nader AlSalim, said about the collaboration:
“LendFusion made the transition effortless and gave us the scalability and automation we needed to grow without increasing our team size.
Not only have they helped us streamline loan tracking and payments, but their support has been integral in allowing us to expand across multiple markets without any operational disruption.
We can now focus on the bigger picture – helping more families achieve their dream of starting a family through IV”
LendFusion’s CEO, Andres Valdmann, is incredibly proud to have Gaia as a customer
“This one is close to our heart. We couldn’t be happier to support Gaia in their mission to make IVF treatments more affordable. With LendFusion, they now have a scalable, automated system that simplifies loan management while allowing them to focus on their larger goal – helping families around the world have access to the support they need during such an important journey..”
About Gaia
Gaia Family is a UK-based company dedicated to making IVF treatments more accessible and affordable for families. Through their financial services, Gaia offers flexible financing solutions for fertility treatments, helping individuals and couples manage the high costs associated with IVF. Gaia combines a compassionate approach with financial expertise to support families on their fertility journey.
About LendFusion
At LendFusion, we believe that growing your business should be easier.
We’ve developed our platform to give you everything you need to improve lending operation, such as:
- Manage your loans efficiently
- Reduce manual workload and tasks
- Automate loan repayment and tracking
Want to see similar results like Gaia?
Book a demo today and discover how LendFusion can help grow your lending business.
